Team and Network

The belief that many socio-economic issues can be addressed and resolved by ordinary people if their energies are channelized in the right direction, led to the conception of niiti consulting. Anyone with a passion to be the change and having the requisite skill set and professionalism to enable the change can be a part of the niiti network. We practice the mantra of financial and operational sustainability by keeping overheads low while having a wide network of world-class professionals spread across geographies. We constantly strive to find the right balance between profitability and staying true to enabling social change at the grassroot level. It's not easy, but our working ethos and being innovative and flexible have helped us stay true to our vision. The extraordinary niiti network of passionate professionals who yearn to make a difference make it possible.
Do you see yourself as being part of this network? Write to us

Core Team

Meena Vaidyanathan

Meena is the founder of niiti consulting and has had a long and accomplished career across business development, marketing, and public affairs since 1994. She has conceptualised and executed a number of innovative brand management and global marketing strategies for some of the world’s best known technology companies in leadership roles. She is advisor to a number of globally recognised social enterprises and consults with both for-profit and not-for profit organisations in various capacities. She regularly teaches management and social entrepreneurship at leading Indian and international Universities. She holds a Masters’ degree in biotechnology and business management, and a certification in social entrepreneurship from INSEAD.
Meena feeds niiti’s voracious appetite for good food and music (she is a talented vocalist who was a finalist at a national music contest). She shares her thoughts on her blog,

Pallavi Singh

Pallavi holds a Masters’ degree in business management and has had experiences ranging from business development and research to public affairs and marketing. She has managed complex partnerships with industry forums and with business schools alike on behalf of the organisations she has worked for, namely HCL and Honeywell. She has participated actively in executing advertising campaigns, market research and outreach programmes.
Team niiti is usually excellently turned out thanks to advice from Pallavi, our in-house fashionista, who has an award-winning fashion blog to her credit.

Richa Dubey

Since 1996, Richa has garnered rich experience in marketing and communications strategy and implementation. She has a deep understanding of the marketing needs of the social sector in India and has been a content specialist for print, new media and television. She has anchored web communications at Cisco India, led public affairs for a prospective national innovation university on urbanisation, and helped build an advocacy strategy for the International AIDS Vaccine Initiative’s India office. She is a vocal gender activist, and has curated many workshop sessions on gender safety. She is a history graduate from the University of Delhi.
Richa insists that she has the best sari collection at niiti and has long-standing affairs with textiles, bread-baking, crochet and alternate healing. She blogs at

Ruchi Jolly

Ruchi is a Chartered Accountant who has carved out her niche in the area of process improvement and automation. She has worked with companies like GE on various automation projects that have had an impact on reducing costs and improving productivity. She has worked on social impact projects related to education, career prospects of rural women and led development and training on practitioner-focussed content on CSR for institutions and corporates.
She isn’t ‘crotchety’ in the least but Ruchi crochets marvellous creations all the time.

Mansi Suryavanshi

Mansi has a management diploma from Indian Institute of Management – Kolkata and has over a decade of work experience across various industry sectors including corporate, non- profit, education and events. She has worked extensively with CXO audiences across India with Research and consulting firms like International Market Assessment India Private Limited on one hand, with not-for-profit organisations like INTBAU (Prince of Wales' Charitable Foundation) on the other. Her skill set ranges from business development to creating sectoral reports to marketing outreach campaigns. She has been involved in creating sectoral reports on urban retrofit, potable water, renewable energy, energy efficient constructions etc. A person with multi creative inclinations, she likes music and is a certified fashion designer committed to promoting Indian handlooms.

Nitinder Dutt

Nitinder started her career as a financial consultant. After working in the field for four years found her calling in the field of market research. She has nine years of rich experience in understanding consumer behavior and developing marketing strategies keeping pace with the ever changing landscape of needs and desires.A bit of a maverick at heart, Nitinder is ready to push the boundaries anytime to try something new.

niiti network

Bharath Shetty

A software engineer who specialized in managing large complex and time-critical projects at Infosys, a risk analyst in a large corporate and commercial loan origination & adjudication department in Toronto with CIBC and then led a business development initiative at Prithvi Information Systems in the US. Bharath’s consulting experience spans microfinance, hospitality and education sector. He is a strategic advisor for The Blue Yonder and Hillside Institute of Management & Academy. Bharath has done all this before choosing to be close to nature and running a sheep farm.

Devyani Srinivasan

Devyani Srinivasan is a monitoring, evaluation and knowledge management consultant. Her clients include non-profits and for-profit social enterprises in India, and the International Fund for Agricultural Development in Eastern and Southern Africa and Afghanistan. Prior to becoming a consultant she founded the Knowledge Management Program at Villgro, which included leading the design and launch of a minor in Innovation and Social Entrepreneurship at IIT-Madras.
In addition to her 8 years’ experience in the social sector, Devyani is also a poet. She was once asked to write a poem on monitoring and evaluation, but has decided to stick to prose with her clients for now.

Fred Rose

Fred Rose is the co-director/founder of Acara, a program of the Institute on the Environment at the University of Minnesota. Fred has more than 30 years experience in innovation and problem solving across the corporate, NGO and academic sectors, and is passionate about using that experience to help young people achieve their dreams of changing the world. Fred has helped start NGOs in three different countries and was a geek involved in social innovation long before it was cool.

Nilambar Bhuinya

Mr Nilambar Bhuinya holds a Masters in Computer Application and Masters in Social Work. He is IRCA and SAI certified auditor for several management system standards. He is a supply chain Social expert, environment and social risk management consultant, researcher, impact analyst and social compliance auditor who has closely worked with factories, supply chains covering Readymade Garment, Sweater, Jute, Leather, Metal and Glass Craft, Light and Heavy Engineering, Carpet, Food and Handicrafts units. He has been closely associated with several industries, supply chains, NGOs, Trade Unions, Rural Producer Groups, impact funding agencies and government organisations in India and Bangladesh.

Shweta Srivastava

Shweta works as a Sustainability Consultant, Educator, Researcher and Writer. She holds a PhD in Urban Sustainability : Carbon Footprints, and has a background in Architecture with a specialization in Environmental Design. Her experience is both in the field of academia – Teaching and Research as well as Consulting in both UK and India. Her research and academic background is in sustainable habitats and urbanism. She also has a deep interest in Strategic Sustainability Planning and Management and Social entrepreneurship. Away from work she loves to read and travel, her ambition being able to travel extensively around the world with a new book for every journey.

Sulbha Rai

Sulbha has almost a decade of experience in the area of Human Capital, focused on Diversity & Inclusiveness, CSR, Employer Branding, Capability Building, Leadership Assessment & Development and Employee Engagement. She has led several regional and global projects and has extensively worked with cross functional teams. She is the Founder of People Matrix – an HR training and consulting firm and is mentor at Consulting Network-India. She is an electronics and communication engineering graduate and holds a Masters’ degree in business management.

Clients & Partners