Shwetha works as a content writer and has written several articles and blogs on topics ranging from technology and management to travel, fashion and social trends. She is a Bachelor of Engineering in Electrical and Electronics, and holds an Executive MBA from IIM Kolkata. After a successful career in Manufacturing Operations and Marketing Communications in the Electrical Industry, she transitioned into freelance content development, collaborating with organizations across industries in social media marketing and brand building. She is passionate about delivering the right stories to the target audience and making a positive impact through good content. Apart from writing, she loves spending time with her family, traveling, listening to music and indulging in yoga and meditation.